Introduction To Affiliate Marketing: Understanding the Basics
Affiliate marketing is a performance-based marketing strategy where businesses reward individuals (affiliates) for driving traffic and sales to their products or services. Affiliates promote the business's offerings through unique referral links on their websites, blogs, social media, or other online platforms. When a consumer clicks on these links and makes a purchase, the affiliate earns a commission. This model benefits both parties as businesses increase their reach and sales without upfront advertising costs, while affiliates generate income through effective promotion.
