Introduction To Google Ads and Adsense: Understanding the Basics of Online Marketing Platforms
Google Ads and AdSense are fundamental tools in online
marketing, each serving distinct purposes. Google Ads is an advertising
platform that allows businesses to create ads that appear on Google search
results and across its network, reaching potential customers. AdSense,
conversely, enables website owners to monetize their content by displaying
these ads on their sites, earning revenue from clicks or impressions.
Together, they form a symbiotic ecosystem optimizing visibility and profitability.