Understanding Niche SEO: What Is Niche in SEO and Why It Matters
Niche SEO focuses on optimizing a website for a very specific segment of the market, targeting highly specific keywords that cater to a distinct audience. Unlike broader SEO strategies that aim for mass appeal, niche SEO seeks to attract a smaller, yet more engaged audience looking for precise information or products. This targeted approach allows businesses to face less competition, rank higher on search engines, and connect more effectively with potential customers, thereby increasing the likelihood of conversion and customer loyalty.
