Understanding Organic Traffic: How Is It Generated and Does SEO Truly Boost It?
Organic traffic refers to the visitors who arrive at a website through unpaid search results from search engines like Google. It is generated when users search for specific keywords or phrases related to the content offered on a site, and the search engine algorithms determine that site's relevance, authority, and quality fit the user's query. SEO, or Search Engine Optimization, is crucial for boosting organic traffic as it involves optimizing content and website structure to improve search engine rankings, enhancing visibility and attracting more users naturally.